I'm Alexie.
Graphic Design |Brand Strategy |Digital Marketing
✈️ 10 year professional creative, lover of crafts and fiction novel enthusiasts. Please enjoy a glimpse into my work, linked below.
With over 10 years in hospitality and retail marketing, I bring creative solutions that drive
engagement and revenue. From crafting attention-grabbing email campaigns to designing user-friendly websites, my in-house experience has taught me the value of collaboration, working closely with cross-functional teams to align designs with business goals and deliver seamless brand experiences. I’m passionate about storytelling, problem-solving, and turning ideas into measurable results that make an impact.
Work Experience
Aug 2020 - Present | Remote
Feb 2020 - COVID19 Furlough
Jul 2018 – Feb 2020
Designer II
Shutterfly, Inc.
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Conceptualizing and designing digital content for B2C market, including but not limited to, web, app, email and social
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Conceptualizing and designing print materials for B2C sales through brand partner collaborations
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Processing and completing over 10-15 projects per week
Multimedia Marketing Manager
HMSHost
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Created and managed the content for company website, social media and micro-sites
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Managed and developed digital and print marketing for internal and external programs and platforms
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Assisted with sponsorships and advertising placements
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Delivered metrics and reports on digital campaigns and social media
Media & Public Relations Manager
Lansdowne Resort and Spa
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Created print and digital B2B and B2C ad collateral
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Social media content creator and influencer liaison (increasing channel following YOY)
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Comprised press releases, media advisories, media alerts and conducted subsequent press trips, media visits and special events
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Resort amenity liaison finalizing event details and promotion (scheduling, photoshoots, etc)
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Managed 93k media buy for Winter Wonder Lansdowne